Direct Auto Insurance Celebrates the Back-to-School Season by Giving Away Laptops and Backpacks

Leading auto insurance group to give away 38 Chromebook laptops as part of their online and in-store Back-to-School Sweepstakes starting July 22. Additionally, backpacks will be gifted with an in-store quote or three referrals.


Nashville, TN, July 11, 2019 -- As families and students across the country get ready for a new school year, Direct Auto Insurance wants to celebrate the back-to-school season with the launch of their in-store and online Back-to-School Sweepstakes.

The Sweepstakes will award a total of 38 winners with a Samsung Chromebook 3 laptop with 2GB memory and 16GB storage. In addition, visitors to Direct Auto stores are eligible to receive a free backpack while supplies last with a free, no-obligation quote for noncustomers or three referrals for current customers.

“We’re pleased to offer laptops and backpacks to students and families as part of our Back-to-School promotion," said Josh Jarrett, SVP Marketing for Direct Auto Insurance. "Making life a little easier is a large part of who we are as a company, so we’re thrilled for the opportunity to lend a helping hand with school supplies and have a positive impact in the classroom.”

From July 22 to August 17, visitors to any participating Direct Auto Insurance store can enter Direct Auto’s in-store Back-to-School Sweepstakes and participate in their backpack giveaway. The company will select 36 district winners of the Chromebook laptop in random drawings on or about August 19. See official rules at a Direct Auto Insurance store for complete details.

Direct Auto’s online Back-to-School Sweepstakes runs from July 22 to August 3. Participants can fill out the entry form. Two winners of the Chromebook laptop will be selected at random on or about August 5. Official rules, instructions, and details about the Back-to-School Sweepstakes can be found at the sweepstakes link.

About Direct Auto’s Back-to-School Sweepstakes

*No purchase, quote or referral is necessary to enter or win. A purchase, quote, or referral will not increase your chances of winning. The 2019 Back to School Sweepstakes-Social Media (online) starts on 7/22/2019 and ends on 8/3/2019. The 2019 Back to School Sweepstakes-In-store starts on 7/22/2019 and ends on 8/17/2019. Visit your local participating Direct Auto Insurance store for its official rules and details, including eligibility and entry instructions.

The 2019 Back to School Sweepstakes are exclusively sponsored by Direct Administration, Inc. (the “Sponsor”). Other Sweepstakes terms and conditions apply.

Backpack value is less than $25. No purchase, quote or referral required. Direct Auto Insurance reserves the right to cancel or modify this offer at any time. Void where prohibited. One free backpack per household. Offer valid only while supplies last. Offer valid only at participating Direct Auto Insurance locations.

About Direct Auto Insurance

Founded in 1991, Nashville-based Direct Auto Insurance sells personal car insurance and other types of coverages and products online, over the phone, and in-store at more than 400 retail locations in the United States. Direct Auto is owned by National General Holdings Corp., headquartered in New York City, a specialty personal lines insurance holding company. National General traces its roots to 1939, and has a financial strength rating of A- (excellent) from A.M. Best.